{"id":3098,"date":"2016-11-23T09:50:31","date_gmt":"2016-11-23T07:50:31","guid":{"rendered":"https:\/\/www.andreoliestudio.com\/?p=3098"},"modified":"2016-11-19T10:06:31","modified_gmt":"2016-11-19T08:06:31","slug":"abrir-una-tienda-online","status":"publish","type":"post","link":"https:\/\/www.andreoliestudio.com\/fr\/noticias\/abrir-una-tienda-online\/","title":{"rendered":"\u00bfPor qu\u00e9 abrir una tienda online?"},"content":{"rendered":"<blockquote><p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1029 size-full\" title=\"Estudio Andreoli, dise\u00f1o de p\u00e1ginas web, por qu\u00e9 abrir una tienda online\" src=\"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/andreoli-por-que-abrir-una-tienda-online.jpg\" alt=\"Estudio Andreoli, dise\u00f1o de p\u00e1ginas web, por qu\u00e9 abrir una tienda online\" width=\"930\" height=\"525\" \/>Un estudio reciente elaborado por la compa\u00f1\u00eda de investigaci\u00f3n de mercado Forrester, arroj\u00f3 que en 2017, Europa se posicionar\u00e1 como el continente con mayor \u00edndice de ventas a trav\u00e9s de Internet. Se estima que los dividendos alcancen los 191 mil millones de euros, y que el crecimiento anual hasta 2021 sea de un 18%.<\/p><\/blockquote>\n<p>Considerando estas cifras, es m\u00e1s que evidente que el desarrollo de una <a href=\"https:\/\/www.andreoliestudio.com\/diseno-paginas-web\/\"><strong>tienda online<\/strong><\/a> es una opci\u00f3n de emprendimiento segura. Aunque no se tengan datos precisos sobre el comportamiento de este canal de ventas en otras latitudes, est\u00e1 comprobado que una\u00a0<a href=\"https:\/\/www.andreoliestudio.com\/diseno-paginas-web\/\"><strong>tienda online<\/strong><\/a>\u00a0con buena imagen de marca y una propuesta de valor basada en la confianza, es una herramienta para la consolidaci\u00f3n de cualquier tipo de negocio.<\/p>\n<blockquote><p>Ya sea para respaldar un establecimiento f\u00edsico o iniciar un proyecto sustentable, existen distintas razones por las cuales contar con una\u00a0<a href=\"https:\/\/www.andreoliestudio.com\/diseno-paginas-web\/\"><strong>tienda online<\/strong><\/a>\u00a0resulta indispensable.<\/p><\/blockquote>\n<p>1. <strong>Posibilidad de operar las 24 horas del d\u00eda<\/strong>, sin generar gastos adicionales y, mejor a\u00fan, al alcance de millones de personas en el mundo.<\/p>\n<p>2. <strong>La inversi\u00f3n es reducida<\/strong>. Los montos que se ahorrar\u00e1n en tr\u00e1mites, espacio y mobiliario, pueden usarse en la aplicaci\u00f3n de estrategias comerciales que incrementen la competitividad y la rentabilidad en poco tiempo.<\/p>\n<p>3. Teniendo una\u00a0<a href=\"https:\/\/www.andreoliestudio.com\/diseno-paginas-web\/\"><strong>tienda online<\/strong><\/a>, es m\u00e1s sencillo <strong>llevar a cabo la medici\u00f3n<\/strong> del comportamiento de los usuarios y el alcance de las campa\u00f1as.<\/p>\n<p>4. Facilidad para <strong>trabajar con poco inventario<\/strong>.<\/p>\n<p>5. Factibilidad de <strong>ofrecer productos originales<\/strong> como libros o art\u00edculos de colecci\u00f3n.<\/p>\n<p>6. <strong>Reducci\u00f3n de costes en publicidad<\/strong>. Un buen dise\u00f1ador, la apertura de varios canales de comunicaci\u00f3n (chat, secci\u00f3n de preguntas, etc.) y la creaci\u00f3n de perfiles en redes sociales, ser\u00e1 suficiente para llamar la atenci\u00f3n de decenas de compradores cada d\u00eda. Como si fuera poco, existen plantillas de p\u00e1ginas web con dise\u00f1os pre dise\u00f1ados, que ayudar\u00e1n a agilizar los procesos.<\/p>\n<p>7. Cuando se \u201cabre\u201d una tienda online, <strong>es m\u00e1s f\u00e1cil conducir al consumidor hacia el establecimiento f\u00edsico<\/strong>. La mayor\u00eda busca y compara en la web antes de tomar la decisi\u00f3n de compra.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Un estudio reciente elaborado por la compa\u00f1\u00eda de investigaci\u00f3n de mercado Forrester, arroj\u00f3 que en 2017, Europa se posicionar\u00e1 como el continente con mayor \u00edndice de ventas a trav\u00e9s de&#8230;<\/p>\n","protected":false},"author":1,"featured_media":3100,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[184],"tags":[199],"class_list":{"0":"post-3098","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tiendas-online","8":"tag-tienda-online"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfPor qu\u00e9 abrir una tienda online? - Estudio Andreoli<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.andreoliestudio.com\/noticias\/abrir-una-tienda-online\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfPor qu\u00e9 abrir una tienda online? 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