{"id":8636,"date":"2022-07-25T14:00:00","date_gmt":"2022-07-25T12:00:00","guid":{"rendered":"https:\/\/www.andreoliestudio.com\/?p=8636"},"modified":"2022-07-29T19:30:20","modified_gmt":"2022-07-29T17:30:20","slug":"consejos-para-mejorar-el-call-to-action","status":"publish","type":"post","link":"https:\/\/www.andreoliestudio.com\/en\/noticias\/consejos-para-mejorar-el-call-to-action\/","title":{"rendered":"Consejos para mejorar el call to action"},"content":{"rendered":"
\"call

Foto: Pexels.com<\/p><\/div>\n

Call to action (CTA) se refiere al \u201cllamado a la acci\u00f3n\u201d.<\/strong> Este se emplea en el marketing digital en una publicaci\u00f3n para invitar a la audiencia a realizar una acci\u00f3n espec\u00edfica. Es un aviso con un mensaje breve que busca impulsar una reacci\u00f3n inmediata por parte del lector. Por ejemplo, para \u00a0realizar una compra, una suscripci\u00f3n, pedir informaci\u00f3n, etc.<\/p>\n

Existe una gran variedad de CTA que se pueden adaptar a una campa\u00f1a de marketing.<\/strong> Tambi\u00e9n, \u00a0hay varios formatos para impulsar a la acci\u00f3n. Desde los tradicionales botones, los habituales banners o los populares pop ups (ventanas emergentes) que aparecen repentinamente mientras un usuario navega en un sitio web.<\/p>\n

Los CTA entregan informaci\u00f3n valiosa (Ratio de Clics \/ CTR) referente al n\u00famero de clics que recibe un anuncio por cada vez que se muestra. A continuaci\u00f3n algunos consejos que servir\u00e1n para que los CTA sean atractivos para el p\u00fablico y no los pasen por alto:\u00a0<\/strong><\/p>\n

\"\"

Foto: Pexels.com<\/p><\/div>\n

1.- \u00a0Definir el p\u00fablico objetivo.<\/strong> Los CTA se deben dise\u00f1arse en funci\u00f3n del buyer persona. Por ejemplo, para atraer tr\u00e1fico a una web el llamado a la acci\u00f3n debe ser atractivo. Para conseguir leads el CTA deber\u00e1 aportar valor. Si el llamado va dirigido a clientes el CTA debe ofrecer una oferta tentadora.<\/p>\n

2.- Crear un buen copywriting.<\/strong> El texto en el CTA debe ser claro y persuasivo para que capte la atenci\u00f3n del lector y convencerlo a realizar la acci\u00f3n. El dise\u00f1o no debe opacar el copy.<\/p>\n

3.- Incluir n\u00fameros en el Call To Action.<\/strong> Incluir n\u00fameros en los botones de acci\u00f3n o en el copy genera mayor impacto. Por ejemplo, si se busca promocionar una oferta los usuarios se interesar\u00e1n al ver la comparaci\u00f3n del precio real vs el descuento.<\/p>\n

4.- La llamada a la acci\u00f3n debe ser reiterativa.<\/strong> Es recomendable llamar a hacer clic al menos 3 veces en la campa\u00f1a sin ser invasivos o agobiantes. Brindar al usuario la oportunidad de hacer clic de distintas formas significa mayor probabilidad de lograr el objetivo. Por ejemplo, se puede invitar a hacer clic en un enlace, un nombre y el CTA.<\/p>\n

\"\"

Foto: Pexels.com<\/p><\/div>\n

5.- Distribuir correctamente los elementos presentes en el CTA.<\/strong> Se recomienda que los textos no sobrepasen los 140 caracteres. Para que se entienda el mensaje el espacio de los elementos presentes (imagen, texto, CTA) debe estar bien distribuido. En un email publicitario el CTA debe estar ubicado en los primeros \u00be de la p\u00e1gina y no al final.<\/p>\n

6.- Usar colores adecuados.<\/strong> No se debe saturar de colores el CTA. Se recomienda usar los que vayan en armon\u00eda con la identidad de la marca.<\/p>\n

7.- Presentar el CTA en el momento correcto.<\/strong> Nunca es buena idea colocarlo de entrada en una p\u00e1gina web. Un usuario llega a un sitio web por un inter\u00e9s, entonces luego de mostrar lo que ofrece la p\u00e1gina se puede ubicar el CTA.<\/p>\n","protected":false},"excerpt":{"rendered":"

Call to action (CTA) se refiere al \u201cllamado a la acci\u00f3n\u201d. Este se emplea en el marketing digital en una publicaci\u00f3n para invitar a la audiencia a realizar una acci\u00f3n…<\/p>\n","protected":false},"author":1001014,"featured_media":8639,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[276],"tags":[774,486,583,778,771,473,773,335,776,772,777,321,314,305,328,775,455,229,394,447,395,572,137,381],"class_list":{"0":"post-8636","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"tag-accion","9":"tag-anuncios","10":"tag-banners","11":"tag-buyer","12":"tag-calltoaction","13":"tag-campanas","14":"tag-clics","15":"tag-clientes","16":"tag-conversion","17":"tag-cta","18":"tag-ctr","19":"tag-digital","20":"tag-empresas","21":"tag-espana","22":"tag-internet","23":"tag-llamados","24":"tag-marcas","25":"tag-marketing","26":"tag-marketingdigital","27":"tag-mercado","28":"tag-publicidad","29":"tag-usuarios","30":"tag-valencia","31":"tag-ventas"},"yoast_head":"\nCall To Action o CTA | Andreoli Estudio\u2122 Dise\u00f1o Web Valencia<\/title>\n<meta name=\"description\" content=\"Call To Action o CTA. Se emplea en el marketing digital en una publicaci\u00f3n para invitar a la audiencia a realizar una acci\u00f3n espec\u00edfica.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Call To Action o CTA | Andreoli Estudio\u2122 Dise\u00f1o Web Valencia\" \/>\n<meta property=\"og:description\" content=\"Call To Action o CTA. Se emplea en el marketing digital en una publicaci\u00f3n para invitar a la audiencia a realizar una acci\u00f3n espec\u00edfica.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/\" \/>\n<meta property=\"og:site_name\" content=\"Estudio Andreoli\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/helloandreoli\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-25T12:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-29T17:30:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/Consejos-para-mejorar-el-call-to-action-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"751\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Estudio Andreoli Editor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@helloandreoli\" \/>\n<meta name=\"twitter:site\" content=\"@helloandreoli\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Estudio Andreoli Editor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/\"},\"author\":{\"name\":\"Estudio Andreoli Editor\",\"@id\":\"https:\/\/www.andreoliestudio.com\/#\/schema\/person\/8610af0351c77db56d2b52a74839d7e8\"},\"headline\":\"Consejos para mejorar el call to action\",\"datePublished\":\"2022-07-25T12:00:00+00:00\",\"dateModified\":\"2022-07-29T17:30:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/\"},\"wordCount\":542,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.andreoliestudio.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/Consejos-para-mejorar-el-call-to-action-2.jpg\",\"keywords\":[\"Acci\u00f3n\",\"Anuncios\",\"Banners\",\"Buyer\",\"CallToAction\",\"Campa\u00f1as\",\"Clics\",\"Clientes\",\"Conversi\u00f3n\",\"CTA\",\"CTR\",\"Digital\",\"Empresas\",\"Espa\u00f1a\",\"Internet\",\"Llamados\",\"Marcas\",\"marketing\",\"MarketingDigital\",\"Mercado\",\"Publicidad\",\"Usuarios\",\"valencia\",\"Ventas\"],\"articleSection\":[\"Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/\",\"url\":\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/\",\"name\":\"Call To Action o CTA | Andreoli Estudio\u2122 Dise\u00f1o Web Valencia\",\"isPartOf\":{\"@id\":\"https:\/\/www.andreoliestudio.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/Consejos-para-mejorar-el-call-to-action-2.jpg\",\"datePublished\":\"2022-07-25T12:00:00+00:00\",\"dateModified\":\"2022-07-29T17:30:20+00:00\",\"description\":\"Call To Action o CTA. Se emplea en el marketing digital en una publicaci\u00f3n para invitar a la audiencia a realizar una acci\u00f3n espec\u00edfica.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#primaryimage\",\"url\":\"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/Consejos-para-mejorar-el-call-to-action-2.jpg\",\"contentUrl\":\"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/Consejos-para-mejorar-el-call-to-action-2.jpg\",\"width\":1280,\"height\":751,\"caption\":\"Foto: Pexels.com\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.andreoliestudio.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Consejos para mejorar el call to action\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.andreoliestudio.com\/#website\",\"url\":\"https:\/\/www.andreoliestudio.com\/\",\"name\":\"Estudio de dise\u00f1o gr\u00e1fico en Valencia, Branding | Andreoli Estudio\",\"description\":\"Estudio de dise\u00f1o gr\u00e1fico, Branding, Dise\u00f1o de p\u00e1ginas web en Valencia\",\"publisher\":{\"@id\":\"https:\/\/www.andreoliestudio.com\/#organization\"},\"alternateName\":\"Andreoli\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.andreoliestudio.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.andreoliestudio.com\/#organization\",\"name\":\"Andreoli Estudio\",\"alternateName\":\"Andreoli\",\"url\":\"https:\/\/www.andreoliestudio.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.andreoliestudio.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/2024\/08\/favicon-andreoli-estudio.jpg\",\"contentUrl\":\"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/2024\/08\/favicon-andreoli-estudio.jpg\",\"width\":1080,\"height\":1080,\"caption\":\"Andreoli Estudio\"},\"image\":{\"@id\":\"https:\/\/www.andreoliestudio.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/helloandreoli\",\"https:\/\/x.com\/helloandreoli\",\"http:\/\/es.linkedin.com\/in\/andreolistefano\",\"https:\/\/www.youtube.com\/user\/helloandreoli\",\"https:\/\/www.instagram.com\/estudioandreoli\/\",\"https:\/\/www.behance.net\/andreoli\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.andreoliestudio.com\/#\/schema\/person\/8610af0351c77db56d2b52a74839d7e8\",\"name\":\"Estudio Andreoli Editor\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.andreoliestudio.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/f2b524cc2b77f4d0e167db7406085ed440da042e0f6b3a8877a43f86c1fb5734?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/f2b524cc2b77f4d0e167db7406085ed440da042e0f6b3a8877a43f86c1fb5734?s=96&d=mm&r=g\",\"caption\":\"Estudio Andreoli Editor\"},\"url\":\"https:\/\/www.andreoliestudio.com\/en\/noticias\/author\/nadia\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Call To Action o CTA | Andreoli Estudio\u2122 Dise\u00f1o Web Valencia","description":"Call To Action o CTA. Se emplea en el marketing digital en una publicaci\u00f3n para invitar a la audiencia a realizar una acci\u00f3n espec\u00edfica.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/","og_locale":"en_US","og_type":"article","og_title":"Call To Action o CTA | Andreoli Estudio\u2122 Dise\u00f1o Web Valencia","og_description":"Call To Action o CTA. Se emplea en el marketing digital en una publicaci\u00f3n para invitar a la audiencia a realizar una acci\u00f3n espec\u00edfica.","og_url":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/","og_site_name":"Estudio Andreoli","article_publisher":"https:\/\/www.facebook.com\/helloandreoli","article_published_time":"2022-07-25T12:00:00+00:00","article_modified_time":"2022-07-29T17:30:20+00:00","og_image":[{"width":1280,"height":751,"url":"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/Consejos-para-mejorar-el-call-to-action-2.jpg","type":"image\/jpeg"}],"author":"Estudio Andreoli Editor","twitter_card":"summary_large_image","twitter_creator":"@helloandreoli","twitter_site":"@helloandreoli","twitter_misc":{"Written by":"Estudio Andreoli Editor","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#article","isPartOf":{"@id":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/"},"author":{"name":"Estudio Andreoli Editor","@id":"https:\/\/www.andreoliestudio.com\/#\/schema\/person\/8610af0351c77db56d2b52a74839d7e8"},"headline":"Consejos para mejorar el call to action","datePublished":"2022-07-25T12:00:00+00:00","dateModified":"2022-07-29T17:30:20+00:00","mainEntityOfPage":{"@id":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/"},"wordCount":542,"commentCount":0,"publisher":{"@id":"https:\/\/www.andreoliestudio.com\/#organization"},"image":{"@id":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#primaryimage"},"thumbnailUrl":"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/Consejos-para-mejorar-el-call-to-action-2.jpg","keywords":["Acci\u00f3n","Anuncios","Banners","Buyer","CallToAction","Campa\u00f1as","Clics","Clientes","Conversi\u00f3n","CTA","CTR","Digital","Empresas","Espa\u00f1a","Internet","Llamados","Marcas","marketing","MarketingDigital","Mercado","Publicidad","Usuarios","valencia","Ventas"],"articleSection":["Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/","url":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/","name":"Call To Action o CTA | Andreoli Estudio\u2122 Dise\u00f1o Web Valencia","isPartOf":{"@id":"https:\/\/www.andreoliestudio.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#primaryimage"},"image":{"@id":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#primaryimage"},"thumbnailUrl":"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/Consejos-para-mejorar-el-call-to-action-2.jpg","datePublished":"2022-07-25T12:00:00+00:00","dateModified":"2022-07-29T17:30:20+00:00","description":"Call To Action o CTA. Se emplea en el marketing digital en una publicaci\u00f3n para invitar a la audiencia a realizar una acci\u00f3n espec\u00edfica.","breadcrumb":{"@id":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#primaryimage","url":"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/Consejos-para-mejorar-el-call-to-action-2.jpg","contentUrl":"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/Consejos-para-mejorar-el-call-to-action-2.jpg","width":1280,"height":751,"caption":"Foto: Pexels.com"},{"@type":"BreadcrumbList","@id":"https:\/\/www.andreoliestudio.com\/noticias\/consejos-para-mejorar-el-call-to-action\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.andreoliestudio.com\/en\/"},{"@type":"ListItem","position":2,"name":"Consejos para mejorar el call to action"}]},{"@type":"WebSite","@id":"https:\/\/www.andreoliestudio.com\/#website","url":"https:\/\/www.andreoliestudio.com\/","name":"Estudio de dise\u00f1o gr\u00e1fico en Valencia, Branding | Andreoli Estudio","description":"Estudio de dise\u00f1o gr\u00e1fico, Branding, Dise\u00f1o de p\u00e1ginas web en Valencia","publisher":{"@id":"https:\/\/www.andreoliestudio.com\/#organization"},"alternateName":"Andreoli","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.andreoliestudio.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.andreoliestudio.com\/#organization","name":"Andreoli Estudio","alternateName":"Andreoli","url":"https:\/\/www.andreoliestudio.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.andreoliestudio.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/2024\/08\/favicon-andreoli-estudio.jpg","contentUrl":"https:\/\/www.andreoliestudio.com\/wp-content\/uploads\/2024\/08\/favicon-andreoli-estudio.jpg","width":1080,"height":1080,"caption":"Andreoli Estudio"},"image":{"@id":"https:\/\/www.andreoliestudio.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/helloandreoli","https:\/\/x.com\/helloandreoli","http:\/\/es.linkedin.com\/in\/andreolistefano","https:\/\/www.youtube.com\/user\/helloandreoli","https:\/\/www.instagram.com\/estudioandreoli\/","https:\/\/www.behance.net\/andreoli"]},{"@type":"Person","@id":"https:\/\/www.andreoliestudio.com\/#\/schema\/person\/8610af0351c77db56d2b52a74839d7e8","name":"Estudio Andreoli Editor","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.andreoliestudio.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/f2b524cc2b77f4d0e167db7406085ed440da042e0f6b3a8877a43f86c1fb5734?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f2b524cc2b77f4d0e167db7406085ed440da042e0f6b3a8877a43f86c1fb5734?s=96&d=mm&r=g","caption":"Estudio Andreoli Editor"},"url":"https:\/\/www.andreoliestudio.com\/en\/noticias\/author\/nadia\/"}]}},"_links":{"self":[{"href":"https:\/\/www.andreoliestudio.com\/en\/wp-json\/wp\/v2\/posts\/8636","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.andreoliestudio.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.andreoliestudio.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.andreoliestudio.com\/en\/wp-json\/wp\/v2\/users\/1001014"}],"replies":[{"embeddable":true,"href":"https:\/\/www.andreoliestudio.com\/en\/wp-json\/wp\/v2\/comments?post=8636"}],"version-history":[{"count":3,"href":"https:\/\/www.andreoliestudio.com\/en\/wp-json\/wp\/v2\/posts\/8636\/revisions"}],"predecessor-version":[{"id":8653,"href":"https:\/\/www.andreoliestudio.com\/en\/wp-json\/wp\/v2\/posts\/8636\/revisions\/8653"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.andreoliestudio.com\/en\/wp-json\/wp\/v2\/media\/8639"}],"wp:attachment":[{"href":"https:\/\/www.andreoliestudio.com\/en\/wp-json\/wp\/v2\/media?parent=8636"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.andreoliestudio.com\/en\/wp-json\/wp\/v2\/categories?post=8636"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.andreoliestudio.com\/en\/wp-json\/wp\/v2\/tags?post=8636"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}