{"id":7849,"date":"2022-02-26T14:00:31","date_gmt":"2022-02-26T12:00:31","guid":{"rendered":"https:\/\/www.andreoliestudio.com\/?p=7849"},"modified":"2022-03-24T17:28:21","modified_gmt":"2022-03-24T15:28:21","slug":"dropshipping-que-es","status":"publish","type":"post","link":"https:\/\/www.andreoliestudio.com\/en\/noticias\/dropshipping-que-es\/","title":{"rendered":"Dropshipping, \u00bfqu\u00e9 es?"},"content":{"rendered":"
\"\"

Foto: Pexels.com<\/p><\/div>\n

Dropshipping. El comercio electr\u00f3nico ha \u00a0dado pie a otras variantes en relaci\u00f3n a las formas tradicionales de ventas. Una de ellas es el Dropshipping<\/strong>. Esta manera de vender difiere del E-commerce cl\u00e1sico y ha ganado preferencia entre emprendedores que desean un negocio online.<\/p>\n

Cuando se habla de Dropshipping se refiere a comercios que no poseen mercanc\u00eda, un inventario o stock de productos<\/strong>. \u00bfQu\u00e9 significa esto? Son tiendas que se encargan de gestionar, facturar y estar en contacto con el cliente sin poseer en f\u00edsico un art\u00edculo, sino que lo compra a un tercero, generalmente a una empresa mayorista. Estos comercios ni ven ni manipulan la mercanc\u00eda.<\/p>\n

Con el modelo de Dropshipping es el tercero (mayorista o fabricante) el que tiene el almac\u00e9n, empaqueta y env\u00eda la mercanc\u00eda<\/strong>. Los env\u00edos los har\u00e1 a nombre de la tienda online que fue quien le hizo el pedido. En\u00a0 estos casos hablamos de una log\u00edstica muy distinta a la acostumbrada.<\/p>\n

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Foto: Pexels.com<\/p><\/div>\n

Para que este tipo de negocio en l\u00ednea sea pr\u00f3spero, el (o los) responsable del E-commerce de Dropshipping tiene que negociar con sus proveedores mayoristas para que despachen sus productos directamente a los clientes del comercio online. A estos proveedores se les conoce con el t\u00e9rmino Dropshipper.<\/strong><\/p>\n

Este modelo de ventas por internet tiene varias ventajas. La principal es que no se requiere de un capital alto para inventario. Es muy sencillo poner en marcha la actividad si se tiene una buena relaci\u00f3n con los fabricantes o mayoristas. El ahorro de dinero tambi\u00e9n es significativo ya que no es necesario contar con un almac\u00e9n o dep\u00f3sito para la mercanc\u00eda.<\/strong> Tampoco se pagan por embalaje y env\u00edo. Al actuar como un minorista o intermediario online los gastos son m\u00ednimos, lo que hace que sea factible iniciar cuanto antes el emprendimiento.<\/p>\n

Ahora, cu\u00e1l ser\u00eda la ventaja del Dropshipper, pues no tener que encargarse directamente de una tienda online para sus productos<\/strong>. Que otros realicen el trabajo e incrementen sus ventas siempre ser\u00e1\u00a0 un buen negocio para ellos.<\/p>\n

\"\"

Foto: Pexels.com<\/p><\/div>\n

Sin embargo, tambi\u00e9n existen desventajas para los que deseen iniciar su comercio de Dropshipping.<\/strong> La principal es que las ganancias son mucho menores que cuando se tiene un stock propio. Hay que hacer una buena campa\u00f1a publicitaria con herramientas SEO, pues a mayor volumen de ventas es que se perciben los beneficios monetarios.<\/p>\n

Al actuar como intermediario est\u00e1 sujeto a los costos de los proveedores (cuando son varios difieren los costos, por ejemplo de despacho) y las comisiones suelen bajar o incluso afectar al cliente. Tambi\u00e9n, la seriedad y responsabilidad sobre la satisfacci\u00f3n del cliente con el producto recae sobre el proveedor.<\/strong><\/p>\n

Andreoli Estudio es una boutique especializada en el marketing digital<\/a><\/strong>. Estos expertos en el dise\u00f1o de tiendas online en Valencia<\/a> pueden ofrecerle un servicio garantizado. Aqu\u00ed les dar\u00e1n la asesor\u00eda y acompa\u00f1amiento indicado para su E-commerce.<\/p>\n","protected":false},"excerpt":{"rendered":"

Dropshipping. El comercio electr\u00f3nico ha \u00a0dado pie a otras variantes en relaci\u00f3n a las formas tradicionales de ventas. Una de ellas es el Dropshipping. Esta manera de vender difiere del…<\/p>\n","protected":false},"author":1001014,"featured_media":7854,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[276],"tags":[406,415,439,437,400,438,305,229,198,395,341,179,398,412,381],"class_list":{"0":"post-7849","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"tag-comercio","9":"tag-comercioelectronico","10":"tag-dropshipper","11":"tag-dropshipping","12":"tag-e-commerce","13":"tag-emprendedores","14":"tag-espana","15":"tag-marketing","16":"tag-productos","17":"tag-publicidad","18":"tag-pymes","19":"tag-seo","20":"tag-tiendaonline","21":"tag-tiendaonlinevalencia","22":"tag-ventas"},"yoast_head":"\nDropshipping | \u00bfEn qu\u00e9 consiste? | Andreoli Estudio\u2122<\/title>\n<meta name=\"description\" content=\"Dropshipping. 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